I think there is a hidden reason behind that the media has been raging against Facebook and Zuckerberg for the last couple of years. I guess the Russia collusion and data collection scandals are pure pretexts for the real reason which is that Facebook changed its feed algorithm 3 or 4 years ago so that Facebook pages became simply dead. Views and interactions have became very low even for pages with millions of likes and followers. An ordinary Facebook post that could simply get 10,000 likes in 2014 can't even get 100 likes now. Even with lots of money paid to Facebook to promote posts, you still can't get half the exposure you got 3 or 4 years ago for free. Facebook made many changes so that users stay in Facebook as long as possible including making it harder to view YouTube videos inside Facebook and blatantly allowing stealing videos from YouTube. And unlike most other social media outlets, Facebook doesn't reward influencers and popular pages for doing a good job. It's like everybody knew that Zuckerberg got greedy and wanted every cent for himself only. And now publishers and media outlets are seeing the opportunity to punish Zuckerberg for his greed. I also think Facebook's feed algorithm change is the real reason why Reddit became even more popular in the last 3 years for example.