Ask HN: Review my landing page, cowriter.co
Link: www.cowriter.co
Some background:
Me and my team launched CoWriter during a 24 Hour Startup Challenge. Within 3 days we had over $5000 in sales, from there we kept growing mostly from word of mouth. At this point we are at approximately $20,000 in pre-orders but have completely stalled out.
We ran some facebook ads and while they did bring traffic in we got no addition pre-orders from this.
Currently when users visit the site, over 90% of them don't even scroll down the page. They just read the top part and leave pretty quickly. At this time I am considering putting the video explainer at the very top.
I am a developer, not a marketer. I am open to any and all advice. I know there is demand for this product I just am not sure how to reach our audience.
PS: The video on the page is being replaced by a more professional one with a voice over. We are hoping this will help.