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Ask HN: Plain text emails in 2017?
Hi, guys. From day to day, we send lots of emails and a huge fraction of those are of marketing nature. We're used to actionable HTML stuff in our inbox, and there are very few clients that don't support HTML email layouts. Still, we usually send two versions. HTML and plain text. Do we really need to send plain versions or it's just a second system syndrome of doing everything "right"?