amikazmi

When you launch a web application, more users will try it out if they don't have to sign up first. Logically, if they like it enough they'll eventually sign-up to use more features.

But when you require a sign up in advance, you can:

1. Stay in touch with the user (contact for feedback or when features available)

2. Have better analytics (also, the sign up itself is a signal?)

3. Use social features

Any insights on the subject?

Any rule of thumb on where to draw the line and require a guest user to "convert"?