I'm looking to set up a small web store(on rails) and I've been looking at available solutions. I've found Spree, which seems overkill for my project, ror-ecommerce, which seems to be far from complete, and Piggyback, which hasn't been updated in months. Are any of you using these platforms? What other options do I have for a small-scale store? Am I better off coding it from scratch?
So, you got a team together, have your idea ready. What now? Do you incorporate or not (I know the YC prefers that you not incorporate, but what are the advantages/disadvantages?). And if you don't incorporate, how do you split the equity between co-founders? Do you sign contracts or do you just trust each other? And if you do, what sort of contract? What about building your product, do you set up an extensive design document? Do you just wing it? Something in between? What other issues need to be taken care of before you can focus on building your product?