Here are the July stats for my SaaS business Simple Analytics:
We are a two-person company. Fully bootstrapped and open about our numbers.
July:
$32.707 MRR
11K website visitors from Google
865 new accounts
80 New Customers
52 churn
MRR has been somewhat stable in the last few months. We’re averaging around 3.4%. We aim for 5%, but seem a bit stuck.
Reasons:
- We discontinued an old plan for business customers
- We added a free plan. Some users downgraded
Summer slump for SaaS?
On the flip side: Interest from Enterprise is growing
Here is some more context (and proof of numbers): https://1millionarr.substack.com/p/road-to-1m-arr-june-update
Happy to answer any questions.
Cheers,
Iron
