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0 pointsAndyJames2y ago0 comments

The thing is it's not the culture or tradition of the US. It's just a brilliant ad campaign that lasted way longer than it should.

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thih92y ago

Perhaps people genuinely enjoy having a lasting memory of an important happy moment.

And obviously this works without diamonds too.

pilchard1232y ago

At what point does something become part of a tradition or culture? Why does "it started as an ad campaign" preclude something from becoming part of culture?

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