I agree that paint alone is not bicycle infrastructure.
But, when comparing paint with paint, this will slow drivers down more than the standard divided two car lane two way road they are accustomed to, due to the single center motorized lane that you pointed out.
As a commenter from the Netherlands pointed out somewhere else on this post, this paint only approach is supposed to just be one cost effective tool for very low throughout roads, the lower end of a panoply of system-level methods to design separation between ped, cycle, and car velocities, part of a system that first prioritizes proper cycleways over paint-only methods.
Unfortunately in North America we really have to crawl before we can walk on this one.