After my first profession as a filmmaker (~5 y.), went back to school at U. of Illinois for a Masters in Computer Science. Worked as a software engineer for ~7 y., and transitioned at Oracle into product management/marketing, which I have been doing ever since (~17 y.). In June, founded a start-up with 3 others with the aim of reinventing television. Our recent collective experience with Web and mobile technology have taught us a lot about consumer behavior, desires, and needs that are currently not being met by the status quo. We aim to fix that.