I know you say publicity like it's a dirty or cheap word - but, what writer doesn't want people to read their work? What person doesn't want their story to get traction?
Yes, it feels a bit cheap to throw numbers for attention. But my honest goal was not to wave a financial number like I've "made it", but use that as a means of opening the floor for discussion and sharing.
I appreciate that to many people, that's going to seem really insincere, but I hope that the rest of the piece made it worth your time.