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0 pointsmorganvachon11y ago0 comments

It's in the article itself, yes it was "that high up":

"This morning, we were sent a follow-up e-mail offering an "IMAX-sized" apology from IMAX Chief Marketing Officer Eileen Campbell."

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4 comments · 1 top-level

waterlesscloud11y ago· 3 in thread

I think GP means the General Counsel didn't personally send the first email, which might well be the case.

morganvachonOP11y ago

Could be. Still, the original letter appeared to come directly from a lawyer with an @imax.com email address, and she holds the title of Chief Administrative Officer and Corporate Secretary:

http://cdn.arstechnica.net/wp-content/uploads/2015/06/ars-te...

phonon11y ago

G. Mary Ruby's been there since 1987, and is a former General Counsel (amongst other things). https://www.imax.com/corporate/management/

So not an intern, that's for sure.

vermontdevil11y ago

Sure. It's sent on behalf of the CAO/Corporate Secretary. But come on - I doubt the GC spends time reading Ars Technica for violations of trademarks.

This seems a classic mistake of a staff member without thinking the impact on company's PR.

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