Seems like the Outdoor Industry is consistently behind in adopting technology. In the past year I've seen a number of outdoor-based startups spring up (HipCamp, Yonder, GearCommons, GuideHire). Is the outdoor industry due to be overhauled by technology? Anyone can think industries with similar characteristics? Guides and outdoorsmen/women have tended to be 'techy' in the past but I feel as if this is changing. Thoughts?
