I didn't get the feeling it was about being clever. Nim just seems like a lot of assorted ideas, stuff you might think up while writing in C++ or something and say "it'd be nice if...". There doesn't seem to be a grand overarching theme or design; it doesn't have the elegance some languages do.
But it seems that doesn't matter. Some people really like it, and perhaps some interesting new feature will come out of it and benefit the world.