And I'm perfectly happy with that.

It is not my responsibility to download webpages in such a way as to maximise the revenue of the site owner.

It is the business' responsibility to make money. Not mine. If they are employing ineffective methods then it is up to them to alter them. It is not up to me to change my behaviour to suit their business plan.

I am perfectly within my rights to download web pages using whatever software I like, whether that be lynx, wget, curl, a screen-reader, or Firefox with add-ons or Firefox with javascript or images or widgets or cookies blocked. I use the software that suits me. I am under no obligation - legal or moral - to use the software that suits companies serving websites.