I really like this language, I've met Jose Valim and he's a super nice, super smart guy, as is Chris McCord. So I feel naturally motivated to promote it. Also, it's just lots of fun to work with!

> it means the ecosystem is maturing if we now can be fashion driven, rather than having to care about "does it work?"

Well in my case, as I said, I got tired of certain classes of Ruby bugs, and certain, shall we say, "uglinesses" which presented themselves, but only after (sigh) YEARS of working with Ruby. In a way that's an argument FOR Ruby! It will only start to look ugly years after you work with it. ;) More than can be said for MANY other languages!

So far I haven't seen too much "ugly" in Elixir (which is good, as it should be in the "beautiful bouncing baby" phase!). In fact, in some ways it's even more Rubylike than Ruby is, such as with being able to define your own sigils: http://elixir-lang.org/getting-started/sigils.html And of course the macro facility is pretty much the ultimate definition of Ruby's oft-touted "metaprogramming." Chris McCord already has a book out on it, actually: http://smile.amazon.com/Metaprogramming-Elixir-Write-Less-Co...