I did read it. Like many other major steps in technology, it's a litany of trivial imperfections. Golly, it might take a moment or trivial effort to turn on! ok, that's not as instant as a normal watch, but the vast capabilities (over mere time) more than compensate. Golly, it's not completely waterproof! though washing your hands or showering with it (which few people do with their watches) is actively encouraged. Golly, it's not perfectly readable in bright sunlight! most people aren't in bright sunlight, and a little shade resolves the problem suitably. Golly, it's very accurate! always irritated me that hand-set watches are typically off by minutes (reality check: starting right now, wait 3 minutes before reading the rest of this post, then tell me how that didn't annoy you), and though just twice a year DST adjustments are a PITA.

You've got accurate time, weather, stocks, email, texting, photos, games, health, etc info all on your wrist...and Gruber's complaining it takes a moment to turn on and you can't go diving with it? c'mon, that's practically proof it's awesome.