Good design does not mean expensive design. It's not a comparison to the LG watch or the Moto watch.
And this thing is ~$200; not $100, so comparing the original pebble to the LG G is a dishonest comparison anyways. Also the original pebble was a better design than this thing and it had way more leeway of not looking nice since it was such a niche product at the time.
I love the UI/UX concept they're going for with the timeline but I would not want to wear this watch. It just sticks out too much like a computer on your wrist.