That's a false dichotomy. Websites for major news outlets have always been overwhelming "free" (as in, not behind a paywall, but they obviously try to monetize through ads).
As I've stated in a comment further down this tree, I don't like paywalls. I think they're an inefficient and suboptimal means of monetizing content. A paywall is basically a tax on readers who aren't savvy enough to bypass it. If you look at the economics of a paywall, it's basically monetizing the intersection of two sets of people: 1) the set of all people who really want to read the WSJ, and 2) the set of all people who can't get around a paywall when they encounter one. This intersection cohort -- call it "People who like WSJ and can't navigate paywalls" -- is probably a decent size, but it leaves a lot of would-be customers on the table. At the same time, the paywall hampers distribution and creates a bad user experience. It's an unsophisticated way to monetize content. That said, I don't find it "absurd." Bad, sure. Annoying, absolutely. "Absurd," no. Nor do I find absurdity in the premise that the WSJ should attempt to monetize its content.
The cost of the restroom visit is, in a sense, folded into the cost of the meal. That is why many restaurants only allow paying customers to use the restrooms.