More specifically, the experiment is about how to sway voters on the issue of money in politics. I particularly like this page for the big picture:
https://mayday.us/the-plan/Looking back, thinking about where we've come from against this plan from May 1st I'm pretty amazed. But of course, there is a lot more work ahead.
A lot of the media narrative around the election is "which party controls the senate" and so they would not necessarily cover non-partisan Mayday.
But we have gotten a LOT of media coverage.
This is a blog post I happen to really like:
http://www.huffingtonpost.com/robert-foster/the-impact-inves...
And here is an in-depth example of analysis of a race Mayday is involved in:
http://www.nationaljournal.com/politics/is-michigan-s-most-p...