None of the good deeds matter anymore once the level of bad deeds exceeds a moral threshold. Just as there is redemption for exceeding your past bad deeds with present and future good deeds, so there is damnation for doing the opposite.

Now, we can argue till we are blue in the face about what the moral threshold should be, but it varies from person to person, society to society and civilization to civilization. In this day and age, Ed Catmull (arguably with intent) conspired to harm other human beings' earnings, something that not only affects those humans directly, but indirectly their immediate families as well.

Correct me if I am wrong, but you appear to speak from the perspective of someone who is financially all set, without monetary concerns that can adversely affect your children's education (public vs private schooling, college vs no college), a family member requiring expensive healthcare (chronic disease, terminal care) or concerns about home ownership. In my mind, you being free of such burdens (for whatever reason), are free to take the other (higher/lower) road of thought. But just because you are not affected by someone artificially limiting your income, does not mean others who are affected should shut up and suck it in without calling out the perpetrator for what they did. In their mind, and for many here, Ed Catmull is now damned.

You are welcome to call it silly minded and simplistic, but that does not change the facts of this case.