I like Land of Lisp, and I own the ebook+paperback, but I don't think that it's well suited to beginning programmers. I think the "let's make a game" approach actually works better for programmers who are coming from a different language and trying to understand concept translations, rather than novel concepts themselves.

edit : I can't reply to you, but re-read what I said. I am making the point that I believe Land of Lisp to be for people coming from other languages, whereas I think that "learn X the hard way" is better for people new to programming altogether.

The parent of my reply is pointing out to zedshaw that "Land of Lisp" is a good beginners book. I am adding that it's my opinion that it's a good "beginner at lisp" book, and not an overall "good-for-beginner-programmers" book.