FWIW: Craft Coffee is pricey, but not ridiculously so (considering the price that premium coffee fetches anyway). And, I'm actually pretty amazed at the whole process, not at all a "scoop a few beans into a brown paper bag and post" situation. Each month they ship different coffee sourced from all over North America, and tailored (to some extent) on your preferred brewing method and your ratings history. They only ship super-fresh coffee, so you they must coordinate with the roaster to day-of fedex the coffee to them, where they must scramble to 1-2 day fulfill orders and then get them in the mail. You can get your coffee delivered to your doorstep within 7-10 days of the ROAST date. Crazy fast. (again: just happy customer, not trying to astro-turf here)