I hope they do it in a standards-based way this time.
I'm about to return a Sony head-unit that only supports Samsung and Xperia phones via a hellish mix of USB tethering, VNC and uPNP.
I know that car audio isn't normally modified now that manufacturers have gone away from the 1 and 2 DIN formats, but if anyone else is reading this, stay away from the MirrorLink/DriveLink technology. AppRadio is the other competitor and the XDA guys have had more luck in unlocking it for all phones to use.
Hopefully Android Auto supersedes the whole mess.