> Okay, spammer...
Oh please, it's not as if Tent wasn't entirely germane to the topic of conversation. People plug their stuff all the time on HN, and as long as there's disclosure and it's relevant, I don't see the problem.
Also, you're missing the fact that users aren't the ones building services. A service that doesn't attract any services is useless to users. I'm not saying that Persona fits that description, but it's a fair point to bring up in terms of the spectrum between compromise and ideological pureness.