The Impact of Facebook's Payment Platform For Virtual Goods (opens in new tab)

(blog.viximo.com)

3 pointsbbalfour16y ago1 comments

1 comments

1 comments · 1 top-level

Reducing payment friction and user buy-in to the economy increases conversion. FB gets a legit way to profit off the apps on their platform and the apps benefit as well. Is there a downside I'm not seeing?

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