Look at what they research. It will more or less define any research you do. If you don't do research it will color what your professors know, and how well it is covered in your classes.
Another is how well is the school ranked, generally better ranked schools attract better candidates and better professors, cooler research etc. For instance consider DARPA grand challenge entries. How many were done by top universities and how many were done by community colleges or even universities ranked middle of the pack?
And last but not least soft issues, cost, location, etc.