From wikipedia: Quid pro quo ("this for that" in Latin) means an exchange of goods or services, where one transfer is contingent upon the other.

Both have the same advantage, but to different people.

Google shows KitKat to other companies (Here is a business active on our community - ecosphere) and KitKat is shown to other people (hey look, we love Android to and we are social - looking at their page, they really are ;-) ).

I'm actually curious about any difference in KitKat's sales because of this action...

I hope that KitKat would show that in the future, as a return to Android enthousiasts.

We are all aware of a multitude of things, but it would be nice for a corporation just to share something... (and like it or not, that's the most used action on my Android phone :-P)

Here:

http://www.hersheys.com/kitkat.aspx

(A dreadful site by the way.)