And my limited experience with today's admittedly complex media environment leads me to the assumption that, no, spending thirty minutes covering climate change is not going to woo away a typical CNN watcher.
I mean, not really. But I can see why they would want to try that.
I'm tired of all these http://en.wikipedia.org/wiki/Betteridge's_law_of_headlines
There is too much forced drama in television news, like the typical "Watch ---- news at 9 to see if your child will die from a toy you might have in your house". I haven't seen any of the new Al Jazeera programming but I did see their four minute promo trailer for the network and it looked to me like the same kind of stuff. The narrator to that teaser sounded like he was doing a michael bay trailer and the news anchors had plastic smiles like all the other news channels.
That isn't to say I don't have hope though. Anything that is better than the methods which current networks employ is a step forward.