So economically its far cheaper to not build one F-35 while buying 100 Tomahawks, then cruise missile every airfield, than to lose your entire stock of F-35 on one sortie.
Another way to phrase it, is every sortie you can either lose all your F-35, or "lose" one by not buying it and carpet bomb every single enemy .mil airfield minutes before the F-35 sortie. It seems pretty obvious which is cheaper, even before we get into pilot training costs and the long length of the .mil pilot training pipeline, etc.
Plus, TLAM isn't expected to be very survivable in a contested environment, especially around S300/S400 sites. That's the impetus for developing the troubled JASSM.
http://www.onr.navy.mil/Media-Center/Fact-Sheets/Electromagn...