I know lots of people who are hated simply because they try to hard to be liked. Annoyingly friendly to the point of aggravation. They wind up being hated because they don't want to be hated.

And of course if I say something like "Nerds will deny their love of the music stylings of Britney Spears", I will get a ton of "nerds" who don't like Britney Spears at all and say so. But that isn't proof that they secretly like Britney Spears because you correctly predicted the response to an inflammatory statement.

A lot of people are coming up to say that they weren't assholes, that when they were nice they were still victimized, etc., etc. But to you that is only proof of your statement that they are in denial. You are refusing to consider that maybe, you are just wrong, extrapolating from yourself conclusions that don't hold in the larger context.