Amazon was down (opens in new tab)

I'd suspect not a lot. The number that gets tossed around is based on the whole year's sales divided by downtime - but that fails to account for seasonality.

The retail market in the USA can be accurately summarized as "slow trickle slow trickle slow trickle slow trickle MASSIVE DELUGE OMG OMG slow trickle slow trickle..."

It would shock people how much consumer spending is shoved into the November-December time frame. Since this downtime is in the middle of May, I don't expect them to lose much money at all.

I, honestly, doubt very much. I'm sure you'll have a percentage of potential customers not make a purchase at all because the site is down, but everyone that is committed to buying whatever it was they were going to look for will just wait until the site is back up.

Revenue lost? Revenue briefly deferred? Profit lost? Profit briefly deferred?

Those are four very different numbers.

I don't recall the source, but I've seen that the loss due to downtime is negligible, and that customers return at a later time to complete their purchase.

Seeing the same, probably depends which front-end server the load balancers route you to.

spontaneously?

It's not the order itself, its just that hit the submit button too many times.

's/think/hope/g'

I removed the querystring from the URL and then it worked for me.

It's usually the reverse... AWS goes down but Amazon carries on quite happily

they should try this new aws thing everyone is talking about!

It's definitely down

I suspect they are having a busy day right now, tomorrow will be the bad day :).

Whoops, forgot to check nginx.conf didn't have any syntax errors before restarting!

Not for me