Bitcoin is either going to be important, or it isn't.

If it is going to be important, somebody is going to make it easy to transfer money between Bitcoin and USD, and they're going to be hugely rewarded.

Dwolla is _extremely_ well-positioned to do this in the sense that it already is an established company that has banking connections and is in a good spot regulation-wise.

The only company competing in this space right now is coinbase, but I think the part of the problem Dwolla has already solved is harder than the actual bitcoin part of the problem.

So this is Dwolla's opportunity to lose, pretty much.

Disclaimer: This is probably laughable to any company insiders because there is no way you all haven't already thought through this kind of thing (and probably found good reasons to reject it...).