The actual teams, on the other hand, are all profit-seeking entities and pay taxes accordingly.
The whole thing is a fairly weird set up designed to avoid antitrust scrutiny and taxes.
The NFL org just plows any profits back into the teams.
There's a lot more to the Packers' ownership; technically they are for-profit in Wisconsin due to state laws, but operate as a non-profit that issues stock. The stock does not have dividends, technically can only be transferred to family members, and has a per-person cap. Other teams can only have a few dozen joint owners; the Packers have something like 150,000 distinct "owner" shareholders that vote on things like stadium enhancements, etc. This is also why they haven't been moved from Green Bay -- too many rabid fans own shares that would never approve a move from Green Bay.
They are the only major sports team in the US to be structured anything like it.
Profits, as indicated on their public books, are either put back into the stadium/city development or go toward another non-profit that's quite active in Wisconsin.
Well in that regard they failed, as the Congress passed laws decades ago quite specifically exempting the professional sports leagues from antitrust claims relating to sports broadcasting rights, and that was in response to a Supreme Court ruling on the antitrust problems with the NFL.
And now with the NFL Network people are looking closely into whether that antitrust exemption should be retained at all. So I think it's hard to claim that the NFL is managing to use this to avoid antitrust scrutiny; if anything the NFL is bringing even more of it on themselves.
> The NFL org just plows any profits back into the teams
Which then shows up as extra income for the teams, which increases their profit (except for the Packers), which leads to higher taxes, etc. etc.
I'm sure you can play accounting tricks to reduce the impact of the extra income but I see nothing weird by itself with having a League office to handle League-wide affairs that don't involve individual teams.
At least their supreme court arguments were that they were operating as a single entity, "the NFL". They specifically called out their structure as being proof of this. Thus, this structure was, in part in attempt to avoid antitrust scrutiny.
It was certainly a failure, but that doesn't mean it wasn't one of the reasons they did it :)