"1) Try to give everybody in the world free internet"
Because, of all the areas that is just crying out for free or subsidized internet, Chelsea, Manhattan, with a median income of $81,000 and less than 4% below the poverty line, is just at the head of the line.
Google's NYC office is in Chelsea. It's a natural and easy spot to give out free Internet -- after all, there's a metric fucktonne (the only appropriate unit to use for the quantity involved) of fiber sitting there.