I guess one use case is that I come up with a video compression scheme that's better than H.265, but not all platforms support it, so I embed a decoder that would allow me to play it back on legacy hardware. But that also shows the weakness of the idea: it's unlikely that legacy hardware will perform well doing software-only decode for video formats from the future. If we rolled this idea out in the 1990s, it would not have allowed watching Netflix on an i386.
In the same vein, I doubt this would have allowed me to open Word 2021 files in Word 97. There's no 1-to-1 mapping between the data structures. So if this kind of compat isn't slam-dunk, what's the goal?
The downsides are clear. First, it's probably a maintenance nightmare: if your decoder has a bug that needs fixing, how do you patch all the files that already embed it? And then, there's size overhead and security risks. We're adding a considerable attack surface to every format parser. It's more opportunities for remote code execution, resource exhaustion attacks, and so on. Again, this is not always wrong, but what's the benefit?