I wanna play a game when and how often I like and not be forced into a daily pattern and be made to feel awful if I miss it just once.
On the other hand, not every game gets acquired by NYT and something has to pay for the bills, Wordle used to have an AWS bill 900 USD a day before the acquisition.
To answer your question: most ppl enjoy routine and the satisfaction of checking a box, no matter what that box is.
A clone rater would be a great service to this genre, since many of the clones out there are somehow, just, really bad - maybe because the barrier to entry is so low?