"No that's not me, that's AI"
But there’s a lot of panicking, fear-mongering and all sorts of nonsense around this whole subject.
The thing is the creative economy is all about people’s attention and pocketbooks, it doesn’t need to be great just good enough.
God, I'm sorry
When advertising agencies for example see that their copywriter can go from idea to concept with a video generator instead of engaging an animator, they’ll simply cut the middleman who used to create that animation for them and use the tool instead, even if the content isn’t as good (though the quality of this one is really pretty good, there are obvious problems). They’ll happily accept mediocrity to save money.
People will still create adverts but quality and creativity will go down and a lot of jobs are going to be suddenly displaced.
I suppose it is more the latter, and it's the artistic people who create stuff who will suffer. The ones coming up with ideas, but previously couldn't create becasuse they lacked skill might win thanks to AI.
Coming up with ideas is easy, creating and putting in the effort is hard (until we had AI).
Probably the value of created stuff will go down rapidly because there will be so much of it.
And looking at the trajectory of the animation industry, I don't think increases in productivity will be used to raise the quality of the animation if the alternative is to just pay fewer animators
But yes, for anyone who does this for a living there will be obvious deficiencies, esp when you try to do something truly novel, intentional and interesting and don’t quite want what it produces.
But in this area they have made quite a lot of progress.