This, however, isn’t shrinkflation. This is supply chain, demand, and uncertainty.
This has been happening in the USA way before 2001:
> In 1967, the Fair Packaging and Labeling Act (FPLA) was enacted to ensure that consumers had enough information to make an informed choice between competing products. The Act requires each package of household "consumer commodities" included in the FPLA's coverage to have a label that includes the net quantity of contents in terms of weight, measure, or numerical count (measurement must be in both metric and inch/pound units).[10]
* https://www.stlouisfed.org/publications/page-one-economics/2...
* https://en.wikipedia.org/wiki/Fair_Packaging_and_Labeling_Ac...
> In fact, it was the humorist Art Buchwald who was among the first to sound the alarm. In a column entitled “Packaged Inflation” published in 1969, he lampooned the growing tendency to conceal price increases. Tongue in cheek, he praised American industry for “devising new methods to make the product smaller while making the package larger.”
[…]
> In late summer of 1974, for example, Woolworth’s offered a packet of pencils at its back-to-school sale for 99 cents – same price as the previous year. But as a sharp-eyed reporter at The New York Times observed, the packages only contained 24 pencils, six fewer than the previous year. The same strategy affected packets of construction paper (24 sheets, not 30).
* https://mikesmoneytalks.ca/shrinkflation-is-an-economic-mons...
And in recorded history for centuries:
* https://archive.ph/https://slate.com/news-and-politics/2022/...
It most certainly is shrinkflation. It's rising input costs decreasing the product quality.
You'd be surprised how economically iterate average people are. I had highschool colleagues who couldn't calculate VAT/sales tax out of a price on the whiteboard.
Sure, people have heard of the word inflation, they know this word exists, but they won't be able to explain how it works and its effects throughout the economy.
A "good salary" (or at least the median) used to be $5000:
* https://en.wikipedia.org/wiki/File:Median_personal_income_af...
* https://en.wikipedia.org/wiki/Personal_income_in_the_United_...
As the 'dollar has lost value' people have demanded more dollars in their salary. (Whether the two have kept up with each other is a matter of debate/concern.)
The same happens when someone mentions something about the Average income as opposed to the median income. The average income is meaningless if the top 1% keep going up while the rest of the system stays the same. The average would look like people are earning more money when they're not.
Same thing with Market economics and the price of items. If I got a choice to sell a boner pill for $1 to a million people and $1 million to one person, those are equal value propositions. So whenever a corporation raises prices, they don't care how many customers they cut off as long as the remaining ones are whales. That's particularly sharp with all the AI costs being shoved into the pipe.
So, that is to say, you really shouldn't just produce a single number about anything and treat it as some benchmark across the world.
