When we visited their office in Mountain View, it was full of "Meraki Minis" (their first batch of hardware). I asked how much money they had raised so far, and their response was, "none". They were so scrappy that they had managed to build the first batch (which was partially pre-sold) for practically nothing. And they somehow got the office space for free.
Very impressive team. Glad I invested :)
"MAKE HARDWARE WITH NON-SUCKY SOFTWARE."
"okay"
"Here, have a billion."
Obviously, I am omitting all of the actual work for entertainment value. Edit: isn't a YC company, I don't want to confuse things.
http://ycombinator.com/ideas.html
"27. Hardware/software hybrids. Most hackers find hardware projects alarming. You have to deal with messy, expensive physical stuff. But Meraki shows what you can do if you're willing to venture even a little way into hardware. There's a lot of low-hanging fruit in hardware; you can often do dramatically new things by making comparatively small tweaks to existing stuff."
You're saying they suck?
Can you explain exactly why... as a tech design integrator fro major clients who really like and use them - I need to know how they suck in a very specific way so I may avoid such mistakes....
wait... areyou saying they are way far above non-sucky?
Sorry the song of your people is foreign to me.
That said, I find it fascinating that my first experience with wireless gear was with Aeronet (which was also $1B+ buy for Cisco) And of course Linksys ($1B+). And now Meraki ($1B+) So here is the multi-billion dollar question, "Why does Cisco keep spending billions of dollars on WiFi companies and still they aren't leading the market in WiFi innovation?"
[1] http://www.ruckuswireless.com/press/releases/20121116-ruckus...
That said they've done a fairly good job of growing those companies within their area (Aeronet as Enterprise, Linksys as Home) through incremental improvements.
This may be intentional behavior on Cisco's part to control their exposure to large project failures. IIRC there've been cases where Cisco employees couldn't get support to develop something new so they quit and once Cisco saw their success they were acquired back in.
They "outsource" R&D/Innovation to smaller companies and then buy those.
Hence, their special skills as a company are:
1. Identify future growth areas [market segments] and potential leaders.
2. Seamlessly merge the acquired company into Cisco operations.
There was a good article about this in Fortune/Forbes 6-8 years - did not keep the link.
The incentives at large companies basically make certain types of innovations very difficult to create from within. Large companies tend to have a very fixed set of cost structures and margins. That means that products that would be lower margin are almost automatically deprioritized-even with specific CEO attention it's nearly impossible to change resource allocation processes to foster this kind of innovation.
Instead, the recommended option is to create a subsidiary with no existing cost structure or processes. That subsidiary can then focus on making the new product succeed since it's the only way for them to survive.
Once the subsidiary takes off, you usually do not want to fold it back into the main organization-you'll lose all the advantages that allowed it to succeed in the first place! (There are exceptions, and the book goes into detail on when to integrate and when to give the subsidiary autonomy.)
Buying up new companies is another alternative to starting subsidiaries yourself.
largely on the fact that their software was better.
http://newsroom.cisco.com/dlls/2005/corp_011205.html
Airespace wireless for $450MM.
[1] http://news.cnet.com/Cisco-buys-Aironet-for-799-million/2100...
< removed long cynical rant about Cisco and handling of IronPort >
(funny story, Cisco's workplace resources group's bonuses are based on (total revenue) / headcount+workplace costs. Instead of incentives based on retention and growth, the group gets a bigger bonus every time a group is downsized, or they close an office.)
Airespce brain trust cashed out and jumped out and left Cisco's wifi product poor at best...
So many mistakes... they have solidified their offering - but if you were an airespce/cisco customer when that happened -- it was horrific.
I'm glad this pivot worked!
http://www.virishi.net/from-happy-hacking-screw-you-story-me...
http://www.dslreports.com/shownews/Meraki-Annoys-Partners-Cu...
Every time I find a company that I think is worth working for, I spend time on a good cover letter to try to get interest or even play around with their API and build something simple. Meraki was one of those companies I cared enough to write about, I believe, but I never heard back from them. I seem to not be good enough to be hired but good enough to recognize the best, lol.
Perhaps I should start a newsletter.
Can anyone shed more light on exactly what is different?
EDIT: Also, since I have never priced any of their gear before, any idea on ballpark costs (list) would be nice.
Meraki: Buy hardware and a time-based license per unit, typically for three years. No additional costs.
With the Cisco gear you can buy hardware and essentially use it forever just for the upfront cost. With Meraki you buy the hardware then pay on a regular basis to Meraki to continue using it with their cloud control software.
EDIT: just to clarify - very large enterprises like to get their orders directly from Cisco, with a middleman to cover the "non-direct" status in order to apreciate the largest discount they can (typically ~47-49%)... this eliminates the overhead of dealing with ordering out of distribution - but it murders your lead times and deliverability...
Meraki was one of the most up-front straight forward orders: "Yeah it's in stock and in Fremont - we can have it to you next day, or 4 hours, so no need to order a spare MX400..."
Also, their equipment apparently turns into a brick if you stop paying your support contract (because you'd no longer have any way to manage it). This is not really a problem for many customers who have a policy of keeping active support contracts on everything, but it goes against what people are used to.
I just wonder if they had continued their run, could they have IPO-ed at a much higher valuation? They seem to have both very strong product and business fundamentals. Would love to hear thoughts on this..
Very recently I saw the deployment of a network with some 12 APs using Cisco hardware, estimated cost ~$20k (without the software licenses), and it ended up not working very well. The same setup would cost around $1500 with Ubiquiti, and zero software licenses.
I'm not sure I'd want my wireless controller in the cloud though, I like the fact that the UniFi controller runs on anything from an 12 core x64 down to a single core ARM board depending on the size of your installation.
which seems to have some nice software as well. Is Meraki really aimed towards enterprise who can justify $1000 access points?
Move over, Doogie Howser; here comes Engineer Biswas http://mytown.mercurynews.com/archives/sunnyvalesun/04.29.98...
How is Meraki different? Since Ruckus is a software + hardware solution.