This site though is pretty useful; first it serves as a central location to point people to with short links in chats/emails/whatever, then it has a quick visual explainer and a link to the detailed technical report for those who want more info. Pretty neat.
Last but not least, buying the domain must have taken 5 minutes, prompting the page must have taken 30 minutes and posting it on HN must have taken 1 minute. So it certainly wasn't a lot of work in the grand scheme of things and probably did not deter the team from doing other important things.