I realise that I don't do the best job of explaining ColdString here. After all most 8 byte strings of UTF-8 text could equally be a pointer so, why can this work?
All ColdStrings which look like 8 bytes of UTF-8 text really are 8 bytes of UTF-8 text, just the type label on those 8 bytes isn't "[u8; 8]" an array of 8 bytes but instead "mut *u8" a raw pointer. "Validate" for example is 8 bytes of ASCII, thus UTF-8, and Rust is OK with us just saying we want a pointer on a 64-bit machine with those bytes. It's not a valid pointer, but it is a pointer and Rust is OK with that, we just need to be careful never to [unsafely] dereference the pointer because it's invalid
OK, so there are two cases left: First, what if there are fewer bytes of text? Zero even?
Since there are fewer than 8 bytes of text we can use the whole first byte to signal how many of the remainder are text, we use the UTF-8 over-long prefix indicator in which the top five bits of the byte are all set, bytes 0xF8 through 0xFF for this, there are eight of these bytes corresponding to our 8 lengths 0 through 7 inclusive. Because it's over-long this indicator isn't itself a valid UTF-8 prefix. Again we can pretend this is a pointer while knowing it's invalid.
Lastly, the seemingly trickiest problem, what if the string didn't fit inline? We use a heap allocation to store the text prefixed by a variable size integer length and we insist this allocation is aligned to 4 bytes. This means a valid pointer to our allocation has zeroes for the bottom two bits, then we rotate that pointer so those bottom two bits are at the top of the first byte position (depending on machine word layout) and we set the top bit. This is now always invalid UTF-8 because it has the continuation marker - the top bit is set but the next is not, which cannot happen in the first byte of any UTF-8 text, and so our code can detect this and reverse the transformation to get back a valid pointer using the strict provenance APIs if this marker is present.
This type is tomtomwombat's idea, credit to them:
https://github.com/tomtomwombat/cold-string*