Except that we are talking about enshittification. The fact that you don't understand quantum physics or insects brings nothing here. Why would you care if I understand business here? We're talking about enshittification.

If you want to say that "enshittification makes no sense", the VERY LEAST you can do is spend a few minutes trying to understand what enshittification is. It is an entire concept, Doctorow wrote a whole book about it. It's not "whatever you understand when you hear the word".