The new designs are overtly boringly utilitarian. I would say they intentionally look ugly. I guess this must have been intended as a marketing signal.
And it seems like it’s working since you think the new design delivers better battery life. It doesn’t! The 13-inch M1, M2, M3, M4, and M5 MacBook Airs are all specced for 18 hours of battery life.
Of course the zeitgeist keeps changing and what made sense yesterday might look like madness for those that aren't following things closely. As for myself, I very much prefer "slightly chonkier, but better heat dissipation" (coming from owning an intel mb pro and using it on my lap often).
So I guess I'll wait for the next cycle and hope they return to the "Air" idea again.