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Instead of Normans organizing a raiding party for lands, you have Normans renamed as Capitalists organizing a raiding party for a target market, just now in the modern world they also get to offload the burdens of population governance, risk, infrastructure, housing, healthcare, retirement security, training, and social stability.
The Capitalists even named their raiding party using the military term 'Company' and organize its power structure in the same militaristic way, with the leader accountable to them and not the people under/the workers.