Yeah, I've been feeling that as well. It's not a bad strategy at all, makes sense, good for business.
But on the nuclear issue, it's not a good sign that he's explicitly saying that this AGI future is a threat to nuclear deterrence and the triad. Like, where do you go up from there? That's the highest level of alarm that any government can have. This isn't a boy crying wolf, it's the loudest klaxon you can possibly make.
If this is a way to scare up dollars (like any tyre commercial), then he's out of ceiling now. And that's a sign that it really is sigmoiding internally.