I think most people have experienced relatives of theirs falling down these rabbit holes. They didn't seek out a reason to be angry; they watched one or two episodes of these shows because they were on Fox, or because a friend sent it, or because they saw it recommended on Facebook. Then they became angry, which made them go back because now it became a moral imperative to learn more about how the government is making frogs gay.
None of these people said to themselves, "I want to be angry today, and I heard that Alex Jones makes people angry, therefore I will watch Alex Jones."