Now consider: the above process is available and cheap to every person in the world with a web browser (we don't need to pay for her to have a plus account). If/when ChatGPT starts doing ridiculous intrusive ads, a simple Gemma 3 1b model will do nearly as good a job) This is faster and easier and available in more languages than anything else, ever, with respect to individual-user tailored customization simply by talking to the model.
I don't care how many pointless messages get sent. This is more valuable than any single thing Google has done before, and I am grateful to Rob Pike for the part his work has played in bring it about.
As IT workers, we all have to prostitute ourselves to some extent. But there is a difference between Google, which is arguably a mixed bag, and the AI companies, which are unquestionably cancer.
OP says, it is jarring to them that Pike is as concerned with GenAI as he is, but didn't spare a thought for Google's other (in their opinion, bigger) misgivings, for well over a decade. Doesn't sound ridiculous to me.
That said, I get that everyone's socio-political views change are different at different points in time, especially depending on their personal circumstances including family and wealth.
No, we really don't. There are plenty of places to work that aren't morally compromised - non-profits, open source foundations, education, healthcare tech, small companies solving real problems. The "we all have to" framing is a convenient way to avoid examining your own choices.
And it's telling that this framing always seems to appear when someone is defending their own employer. You've drawn a clear moral line between Google ("mixed bag") and AI companies ("unquestionably cancer") - so you clearly believe these distinctions matter even though Google itself is an AI company.
Google's DeepMind has been at the forefront of AI research for the past 11+ years. Even before that, Google Brain was making incredible contributions to the field since 2011, only two years after the release of Go.
OpenAI was founded in response to Google's AI dominance. The transformer architecture is a Google invention. It's not an exaggeration to claim Google is one of the main contributors to the insanely fast-paced advancements of LLMs.
With all due respect, you need some insane mental gymnastics to claim AI companies are "unquestionably cancer" while an adtech/analytics borderline monopoly giant is merely a "mixed bag".
Are those distributed systems valuable primarily to Google, or are they related to Kubernetes et cetera ?
It’s like saying that it’s cool because you worked on some non-evil parts of a terrible company.
I don’t think it’s right to work for an unethical company and then complain about others being unethical. I mean, of course you can, but words are hollow.
Of course, the scale is different but the sentiment is why I roll my eyes at these hypocrites.
If you want to make ethical statements then you have to be pretty pure.
If I had a choice between deleting all advertising in the world, or deleting all genAI that the author hates, I would go for advertising every single time. Our entire world is owned by ads now, with digital and physical garbage polluting the internet and every open space in the real world around us. The marketing is mind-numbing, yet persuasive and well-calculated, a result of psychologists coming up with the best ways to abuse a mind into just buying the product over the course of a century. A total ban on commercial advertising would undo some of the damage done to the internet, reduce pointless waste, lengthen product lifecycles, improve competition, temper unsustainable hype, cripple FOMO, make deceptive strategies nonviable. And all of that is why it will never be done.
And I'd promptly say: Ads are propaganda, and a security risk because it executes 3rd party code on your machine. All of us run adblockers.
There was no need for me to point out that ads are also their revenue generator. They just had a burning moral question before they proceeded to interop with the propaganda delivery system, I guess.
It would lead to unnecessary cognitive dissonance to convince myself of some dumb ideology to make me feel better about wasting so much of my one (1) known life, so I just take the hit and be honest about it. The moral question is what I do about it, if I intervene effectively to help dismantle such systems and replace them with something better.
