Like one anecdote where they were building an "app" for automatic hotel reservations IIRC.
The "app" was a form that fed into a Google Sheet, where the founders themselves took the data and called the hotels.
When they got some income, they automated small bits of the process one by one.
Sometimes it's good to just have _something_ out there and see if there's a market for it before carefully crafting a beautiful piece of software nobody will ever use. It all depends on whether you're doing it to solve a problem for someone or for the process of writing code. Both are perfectly valid reasons.