I suppose I was frustrated due to a mismatch of expectations and the fact that I do things like this every day with AI, it feels rather trivial to me.
But I can see how it may appeal to a wider market. I remember coming across a couple websites that were doing this automatically pre-AI, simply detecting who I was and displaying it in some basic ways. And yeah it was a bit weird, but it sure stuck in my mind for a long time, and it was a data-broker type company anyways, it triggered the thought "well if it can do this with me, it must have good data about everyone".
And I can see the more general case for B2B to surface the right use-cases for the user and such. I've interacted with many people with a business profile that would certainly click a "just show me what I care about" button, hell many technical people would love it too just to remove all the whishy-washy hype language and just see what the thing does.
