- The 'Get Started' button needs to be placed and styled more prominently - it took me longer than it should have to find it.
- Adding glyphs takes the user out of editing mode
- I would have the Facebook and Twitter buttons on the main menu, i.e. don't nest them. Having a few blue buttons on the otherwise black menu should increase CTR for sharing
- If possible, add more color options. I'm not sure what your printing setup is, but I really didn't like the available colors. I prefer navy blue and black shirts.
- In the order form, all the options on dropdown menus are unreadable - they are light grey on light grey
- $29 for one single sided shirt? I wish I would have known before going through the creation process!!! Can I buy in bulk for cheaper? Can I get double sided printing?
Hope this helps.
The custom maker is your bread and butter and it's pretty sweet, so highlight it. It's definitely faster than the one on Custom Ink! Though I ran into an issue where my final shirt render had the image at the bottom of the shirt rather than the top.
On the price: anyone who has made shirts before would think $29 is way too much for a custom shirt (though I just realized it's AA). I can only suggest searching for way to bring this down a bit.
Good luck, and congrats on launching! I know how gut wrenching it can be to read HN comments after launching your first version.
Quick Note: You may want to redirect teemakers.com to www.teemakers.com, it throws a security warning.
Good job though! Best of luck with the project!
I noticed, for example, that the Select a Color image under Learn More is 1024x786 and weighing in at 590kb despite only being displayed at a size of 282x212. I'd recommend you do something about that.
I would definitely center the "get started" and move it up to just under "express yourself."
I would also change the messaging on the button so it's less ambiguous. Instead of "get started" say something like "start designing." I'm just not sure what "getting started" means. That should up your clickthrough rate and lower your bounce rate.
</marketing>
Some kind of rendering issue in Safari on OS X ML.
I don't think the price is outrageous, but since some folks seem to think it is, check out Tultex. Good quality of shirts with a similar fit to American Apparel, and a good bit less expensive.
It's creative and different but I'll bet you an arm and leg that if you made the site more normal with a regular landing page you'd get higher conversion. Putting a lot of information in a little tiny box that you have to scroll through is just bad usability.
Why doesn't the custom t-shirt making just load on the landing page underneath the call to action. Why hide it from users? If you have a lot to load just ditch the full screen background image.
Unfortunately, our supplier uses a DTG printer which uses CMYK inks. So no light on dark... at least not yet.
I was bummed too.